Jaakko Selin wrote a wonderful column about Spalt PR Helsinki in Ilta-Sanomat 14.5.2011!  

GUCCI FOR KIDS

Following the recent launch of the children’s collection, Gucci is pleased to announce the debut of its first sunglasses line for kids. Designed by Gucci Creative Director Frida Giannini.

These models are made of exclusive three-layer acetate personalised by the Gucci web that decorates the initial breadth of the temples, next to the Gucci logo. Shaded lenses complete both the boys’ aviator drop style as well as the girls’ round style.

 

 

BC BONACURE REPAIR RESCUE

Schwarzkopf Professional is revolutionising hair care with an advanced breakthrough: new BC REPAIR RESCUE introduces its first ever BIOMIMETIC HAIR REPAIR TECHNOLOGY. Biomimetics is a field of research that is creating new scientific breakthroughs everywhere. Its secret is in its simplicity; Biomimetics looks at a problem, asks how it is solved in nature and then copies the solution.

 

Celebrating 25 Years of Maxi-Cosi

The renowned car seat manufacturer, Maxi-Cosi, recently celebrated its 25th anniversary. To commemorate this the Dutch children’s product innovator invited some 70 journalists from all of Europe to Munich, Germany, for an in-depth presentation of the Maxi-Cosi Car Seat Family Concept. Spalt PR participated with selected journalists from Denmark, Finland, Norway and Sweden, and as a special treat the invites also got to see and experience a crash test of the Maxi-Cosi Car Seats Pebble and Pearl at the renown ADAC test centre in the suburbs of the German metropolis.

 

Meet the sisters
This spring Nike introduces a new line of shoes to the family: Sister Series. The series is specially designed for active and trend conscious women. Revolutionary technology offers great multidirectional support with a feminine athletic touch. If you are a strong female athlete who is looking for an equally strong shoe, then the Nike Sister Series has the perfect shoe for you!


 

Gloria Fashion Show
Spalt PR will produce and arrange the most glamorous and fashionable fashion event in Finland to date. The Gloria Fashion show will feature stunning spring-summer 2009 fashion and is presented on Sunday the March 22nd 2009 in Korjaamo.


 

Balmuir – Exclusive materials
The Finnish brand of exclusive home interior and lifestyle products Balmuir presents its latest series of exclusive décor. All products are intended for those who require state of the art quality and ultimate luxury and the products are made in genuine leather, cashmere and mohair all with a unique sense of individuality like no other.