Pressevent for Cloud Nine

In November Spalt PR arranged a press preview for Cloud Nine, which showed its new product The Wand.

The showroom was well visited by beauty editors and bloggers who wanted to take advantage of hairstylist Daniel Scott and his tyling tips.

We served champagne and tasty snacks.

 

Spalt PR celebrates 15th anniversary
On October the 12th Spalt PR held our Media Day for SS 2012. Journalists, bloggers and stylists mingled in our show room inspired by the spring and summer collections. Spalt PR served Prosecco and princess cake.

 

  

Spalt is growing
Spalt PR has the privilege to welcome Swatch, Nexxus, Box Experience, Cloud Nine, Mrs. Murphy, Diis, Frogpearl, Libratone, Icebreaker and Niyalaya to the already long list of clients. Our clients Mexx has extened their range of products in our showroom with their nice shoe collection.		  
New Yorker opening
The German fashion company continues to grow on the Swedish market. In the middle of April Spalt PR was involved in the openings of the 14th and 15th store in Sweden. This time it was the stores in Växjö and Örebro who opened in front of a large group of exciting customers.		  
Spalt PR Media Day A/W 2011
On the 13th of April, Spalt PR hosted this seasons Media Day in the showroom. The around 140 visitors where given the opportunity to make acquaintance with both new and existing clients A/W 2011 collections. Food and refreschments in line with the theme of the seasons where offered on this warm and inspring day of spring.		  

Clinique-launch i London

In January 2010, Spalt PR covered the launch of Clinique’s latest wonder: Even Better Clinical Dark Spot Corrector, which opts at correcting skin damages. Spalt PR escorted selected press from Sweden, Denmark and Norway to the launch in London.

www.clinique.com

  

Grand Opening of New Yorker at Kista Galleria

The German retailer New Yorker had its 11th store opening in Sweden in the Kista Galleria on November 5th 2009. United DJ spun the records as the the red ribbon was cut. DJs DJ Baby J battled against DJ Technical during the day. A team from Make Up Store offered to do make up on the customers whilst the New Yorker promoters handled out giveaways in the galleria.

 

Breakfast at Helly Hansen

The Norwegian brand Helly Hansen invited the press for a breakfast at the Helly Hansen flagship store at Hamngatan in the heart of Stockholm. Patrik Strand, Sales Manager for Sweden, told the history of Helly Hansen and explained the innovative way of working with both functional garments and fashion collections. Invited press also got a sneak peak of the  2010 Spring/Summer collections.

  

Hello Kitty turns 35


Hello Kitty celebrated her 35th birthday on November 8th 2009 with a party at Restaurang Undici in Stockholm. PlusLicens and students from the design school, Nordisk Designskola, collaboration on a collection of three dresses, which interpretated the essence of Hello Kitty at a unique catwalk show. Guests were treated to afternoon tea delights while head of design of Sanrio and Hello Kitty, Ms. Yamaguchi, sketched and signed drawings for the guests.


  

Patouf, Rookie of the Year, at Spalt PR

Anna Angseryd, designer for the brand Patouf, won the prestigious Swedish award “Rookie of the Year” by The Swedish Fashion Counsel. The award ceremony was held on August 12th 2009.
Spalt PR has represented Patouf since April 2009.

 

  

SagaLova SS2010

The SS2010 SagaLova collection was shown at the venue, Strand in Stockholm. The nautical inspired collection entitled, Double Trouble, consists of playful styles in red, blue and white and saw a lot of inspiring stripes and checks. The presentation saw the debut of the brand’s menswear collection on the catwalk.
Photo: Peter Håkansson

 

  

Stadium A/W 2009

Stadium presented their Autum/Winter Collections 2009 at Spalt PRs showroom in central Stockholm. The press were treated to a breakfast buffet including healthy sandwiches, smoothies, fruits, Pago juice, coffee and tea.

 

Media Day A/W 2009

Our theme this Media Day was a ”A typical sunny day in early September”. The grey patina outdoor furniture is standing in the showroom and we are all sitting around, drinking Nespresso, while eating Swedish sandwich-layer cake, and seven different types of cakes. The table is styled with root crops in all kind of autum colours, purple, yellow and green. Of course we also served sparkling wine, otherwise it would not have been a proper Media Day. Approximately 130 journalists and freelance stylists came from fashion, sport, interior and lifestyle media attended the event . It will be a terrific autumn and winter.

 

 

  

Helly Hansen to Spalt PR

The Norwegian sporting goods company Helly Hansen has chosen Spalt PR as their new agency for the Swedish and Finnish markets.

 

Hello Kitty Celebration Party

Plus Licens, the largest licensing company in Eastern Europe and the Nordic countries, arranged a "Hello Kitty Celebration Party" at Hotel Nordic Light in Stockholm. It was a sparkling evening where the guests were shown an installation of Hello Kitty products from all over the world. During the evening, Almedahl introduced their new ecological line, a cooperation with designer Bea Szenfeld. Spalt PR invited press and opinion leaders to the event. For more information about Plus Licens, please go to www.pluslicens.com.


 

Stadium S/S 2009 collections

The art-, fashion-, and design gallery, So Stockholm, in Kungsträdgården was the venue for the presentation of the Spring/Summer Collections 2009 Soc, Warp and Race Marine from Stadium. Spalt PR handled all press activities, which included a healthy breakfast
buffet for all invites.


 

Project Kenya


Dutch children’s innovation company, Maxi-Cosi supports the excellent cause, Project Kenya, which aims at building a school in the town of Jimba, 30 km outside of Mombassa. A Maxi--Cosi pram was donated for the raffle held at the annual children’s fair, Underbarabarnmässan, in Stockholm in November 2008. Project Kenya was initiated by photographer duo, Annika Persson and Sofia Zimmer.


 

Casall´s Eco-collection at Stadium


Casall introduces a new, unique and eco-friendly wellness and fitness line. The Eco-collection holds both clothing and equipment. For each sold Eco-product, Casall and Stadium plant two new rainforest trees. The products will be sold exclusively at Stadium.


  

Quinny by Henrik Vibskov

This summer saw the launch of the collaboration between Dutch children’s hardware manufacturer, Quinny and Danish designer, Henrik Vibskov. The collection consists of 18 articles for kids and parents, all with Quinny’s technical know-how and Vibskov’s cool design. The collaboration was launched with a great art installation at Copenhagen’s Christiania. The limited edition will be sold only at Henrik Vibskov’s own store in Krystalgade in Copenhagen from January 2009 and selected retailers worldwide.

 


  

RADO Happy Hour


RADOs Ceramica Color was launched at the venue East in Stockholm on June 12th.  Spalt PR organised an after-work event where the guests were treated to champagne and fingerfoods while Pamela Bellafesta turned records.

 

Benetton Opens New Store


March 13th saw the opening of the new United Colors of Benetton store at Hamngatan in Stockholm. The store offers clothing for both men and women. Spalt PR handled the opening and organised an amazing brunch for the invited press - all executed in the spirit of United Colors of Benetton.